Every team has a purpose. More teams fail through lack of purpose than lack of effort. Do you have a purposeful team? Does your team have a clear purpose? Why does your team exist? How does your team contribute to your organization’s purpose? Without purpose, your team will go nowhere… fast. Here’s how to uncover your team’s purpose to keep everyone engaged. Most teams are packed with people who have the potential to do great things. Yet, many leaders are not unlocking that potential, and that is one of the reasons we have an employee engagement challenge. To engage both hearts and minds, you have to have a compelling team purpose that resonates with people and makes them want to get out of bed every day to come to work. You have to have a compelling vision of success that inspires your team. Why? Your team purpose needs to answer the most fundamental question: “Why do we do what we do?” To answer this question, it is essential for teams to engage in regular conversations beyond what it is they have been tasked to do to get on the same page around why they are here to do what they